Czech Product

A way to satisfy customers needs and demands

Social marketing the latest marketing concept

Is based on a vision of a company satisfying customers needs & wishes in a better and more efficient way to those of competitors; takes into account consumers long term interests as well as those of society. (Philip Kotler, Gary Armstrong Marketing 2003)


What the logo guarantees

* Product is made in Czech Republic
* Manufacturer guarantees quality and safety of the product
* Manufacturer adheres to the rules of law, pays taxes, social and health insurance within Czech Republic
* Manufacturer meets environmental standards
* Manufacturer respects consumer protection rights
* Product meets strict criteria and manufacturer received a license to use the protected trade mark Czech Product for particular products


And what about consumers?

87% prefer Czech products
92% would buy a product with a Czech Product logo as oppose to a product without the logo
75% increase in sales of products with the logo compared to the similar products without the logo (survey 2004 2005)

Czech products are good quality, often have tradition guaranteeing experience as well as up to date world trends. This leads to higher satisfaction of consumer needs, differentiation from competitors and higher sales.

Contact:
Cesky vyrobek s.r.o., U hrbitova 9, Prostejov - Drzovice, 796 07
Managing Director: Leo Koleckar
Tel:+420 737 233 330
E-mail: info@ceskyvyrobek.eu
www.ceskyvyrobek.eu
www.czvyrobek.cz

Spolupracujeme a podporujeme